Dayton Beer Company
Dayton Beer Company is known as a brewing powerhouse in Ohio and its surrounding states. Owner and Head Brewmaster Pete Hilgeman is a leader of his craft, having won dozens of awards for his beer creations. Pete and his team reached out to me when I was just starting out in my design career and I am happy to say that nearly six years later we still work together on a monthly basis.
Beer Can Designs
Illustration, Packaging Design
The Dayton Beer Company produces a wide variety of beer styles and flavors, each requiring custom packaging for mass production and commercial selling. It is my job deliver artwork that fits within the Dayton Beer Company brand image and also conveys messages about the beverage’s contents in order for the brewery to stay competitive in a tough beer market.
DBC Mug Club
Logo Design, Print Design, Apparel Design
The Dayton Beer Company wanted a way to honor their most valuable patrons as a sign of gratitude for their customer's’ loyalty. Thus, the Mug Club was born! The membership service is available to customers by signing up for a yearly registration. Members receive various perks when visiting the brewery, such as discounts on pints, growlers, and howlers, 20% off apparel items, exclusive newletters, and use of specialty steins in the Dayton Beer Co. taproom.